My initial sketches for Bella+Canvas’ first retail store which launched in 2020, one year after the e-commerce platform. I led the visual brand creation and development of this D2C channel and was hands on all the way through to the store’s first collaboration and in-store event.

The first retail store opened in Beverly Hills with the intention of functioning as a pop-up store.

The second Bella+Canvas store opened in Newport Beach’s shopping center, Fashion Island in 2021.